A new app for Lego allows users to create stop-motion movies with DC superhero characters, edit them, and share them--all on an iPhone.
There are few things the Internet likes better than a Lego-based video. This has not gone unnoticed by the people at Lego, who have just released an app that lets users of all ages create mini movies based on the toy.
San Francisco-based agency Pereira & O’Dell worked with Lego to launch the DC Super Hero Movie Maker app, which is now available on iTunes. The app helps kids (and adult nerds) pretend to be Tim Burton and create stop-motion superhero movies on their iPhones.
Pereira & O’Dell account supervisor Izzy Weberbauer says.
"We wanted to create an unique experience that helps bridge the gap between the digital world and the physical world of Lego,"
The agency worked closely with the Lego Super Heroes brand team to develop the concept and design of the app and brought in Portland mobile development and design studio Uncorked to bring the idea to life.
The app turns your phone into a functional edit bay, where you can trim down scenes starring DC Universe Super Heroes, and add title cards and music. The odds are you’ll do a better job of it than Joel Schumacher did with Batman & Robin. And since you won’t be ashamed of the finished product, you can use the app’s easy sharing functionality to show it off.
COMMENTARY: The LEGO® Super Hero Movie Maker by The LEGO Group was released April 18, 2012 and is available for FREE downloading through iTunes. Requirements: Compatible with iPhone 3GS, iPhone 4, iPhone 4S, iPod touch (3rd generation), iPod touch (4th generation) and iPad.Requires iOS 4.3 or later.
The LEGO DC Super Heroes Movie Maker iPhone app helps your child bring their LEGO DC Universe Super Heroes come to life.
LEGO DC Universe Super Heroes are sold separately (Click Image To Enlarge)
This fun, kid-friendly app brings the whole family together to create a LEGO stop motion movie on the iPhone. Simple tools and guides make it easy to shoot, edit, even score your movie with music. Add one of the customizable title cards and share it online and who knows, you may have the next summer blockbuster in your hands…literally!
LEGO DC Super Heroes Movie Maker App Features:
- Add & delete frames to your movie
- Choose from 5 different soundtracks
- Add a color filter to the camera
- Customize one of 11 different title LEGO Super Heroes cards
- Save your movie to your camera roll then share with your friends
Click Images To Enlarge
I wasn't aware of this, but The LEGO Group has several other iPhone apps available through iTunes:
- Life of George (Free) - The world’s first interactive game combining real LEGO bricks with apps for your iPhone/iPod Touch. Rating: 4.5 stars.
- LEGO Photo (Free) - What would your child’s smile look like made of LEGO® bricks? Or your pet hamster? Capture your child’s moments of brilliance in LEGO bricks. Rating: 5 stars.
- LEGO® DUPLO® Farm Friends (Free) - LEGO® DUPLO® is a new toy every day designed for boys and girls aged 2-5. Let your child explore the DUPLO farm through the Farm application – there is so much to explore from animal sounds to the big farm machines. Rating: 4 stars.
- LEGO® Creationary (Free) - How quickly can you guess what’s being built from LEGO bricks? “Roll” the LEGO Dice to find out which of the 4 randomly selected categories you’ll guessing: nature, vehicles, buildings or things. The game starts building an object from that category out of LEGO bricks, and you have to guess which of the four possible answers is correct by tapping the illustration that you think matches what is being built. The faster you guess correctly, the more points you earn. The more you play, the more difficult the game becomes. Guess incorrectly and the game ends. The Creationary board game is an award-winning build-and-guess LEGO game that challenges the imagination, creativity, building and guessing skills of you, your family and friends with more than 300 bricks and accessories. With the LEGO Creationary app, you can guess what’s being built on iPad, iPhone & iTouch! Rating: 4 stars.
- LEGO ® Minifigures Collector (Free) - How to play? Slide the LEGO (R) piece to get the minifigures parts rolling. Match all the 3 pieces of a LEGO Minifigure (head, torso and legs) and make it a part of your personal collection! Rating: 4+ stars.
Courtesy of an article dated April 21, 2012 appearing in Fast Company Create
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