World's Leading Baked Goods and Coffee Chain Planning to Expand in Communities throughout Eight States
CANTON, Mass., April 3, 2012 /PRNewswire via COMTEX/ -- Dunkin' Donuts, America's all-day, everyday stop for coffee and baked goods, announced today it is seeking to expand in communities and towns throughout West Virginia, Ohio, Illinois, Alabama, Georgia, Michigan, North Carolina and Tennessee, and is looking for qualified franchisee candidates to grow the brand in specific counties within these eight states.
John Dawson, Chief Development Officer, Dunkin' Brands, Inc said.
"As part of our strategic growth plan, we are excited to offer this opportunity to qualified franchisee candidates who are interested in developing a restaurant outside of larger metropolitan areas in these regions. With more than 60 years in franchising, we've found the development and successful operation of a Dunkin' Donuts can deliver a significant impact to the community it serves and we are actively seeking local entrepreneurs to become the face of the brand in their towns."
Dunkin' Donuts' development throughout these communities and towns is part of the Company's goal to double the number of Dunkin' restaurants in the U.S. over the next 20 years. In support of this goal, Dunkin' Donuts has tailored development approaches designed to suit the growth opportunities and consumer needs of individual markets.
Dawson says.
"We're looking for community leaders who may already operate local businesses, such as other restaurants, retail outlets or even convenience stores and gas stations, who have the passion, financial qualifications and experience to operate a Dunkin' Donuts. Our restaurants are typically owned and operated by small business owners, and our development teams work closely with our franchisees to find the development solutions that meet the needs of individual markets."
By joining Dunkin' Donuts, franchisees become part of a nationally established brand with 98 percent brand recognition, benefit from a multi-million dollar advertising fund, in addition to having access to world-class training and ongoing operational support, among many other benefits.
In an effort to keep the brand fresh and competitive, Dunkin' Donuts offers flexible concepts for any real estate format including free-standing restaurants, end caps, in-line sites, gas and convenience, travel plazas, universities, as well as other retail environments.
Since the 1950s, Dunkin' Donuts has been a daily ritual for millions of people. For more than 60 years, Dunkin' Donuts has offered delicious food, beverages, and friendly service at a great value. To best serve its guests, Dunkin' Donuts offers an all-day menu including iced coffee, flavored coffees, lattes, Dunkin' Donuts K-Cup® Packs, Coolatta® frozen drinks, muffins, bagels, breakfast sandwiches, and a DDSMART® menu featuring better-for-you items.
Today, there are more than 10,000 Dunkin' Donuts restaurants worldwide - more than 7,000 Dunkin' Donuts restaurants in 36 United States, plus the District of Columbia, and more than 3,000 international restaurants in 31 countries.
Dunkin Donuts global presence. Gold = well established, Pink = Entering markets (Click Image To Enlarge)
For information on franchise opportunities or to attend an upcoming webinar, please visit www.dunkinfranchising.com.
COMMENTARY: If interested in becoming a Dunkin Donuts franchisee this should help answer some of your questions:
Startup Costs, Financial Requirements, Ongoing Fees and Financing
- Total Investment: $368,900 - $1,735,700
- Individual Financial Requirements: $250,000 liquid assets and $500,000 net worth.
- Franchise Fee: $40,000 - $80,000
- Ongoing Royalty Fee: 5.9%
- Term of Franchise Agreement: Term of agreement not renewable
No of Franchise Locations
| YEAR | U.S. | CANADIAN | INTERNATIONAL | COMPANY OWNED |
| 2011 | 6,900 | 20 | 3,100 | 0 |
| 2010 | 6,566 | 49 | 2,620 | 0 |
| 2009 | 6,475 | 55 | 2,394 | 0 |
| 2008 | 5,863 | 63 | 2,156 | 0 |
Franchisee Support
- Training: Available at headquarters: Varies.
- Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Security/safety procedures, Field operations/evaluations,
- Marketing Support: Regional advertising,
Franchisee Financial Support
Dunkin Donuts does not provide direct financing to franchisees, but has established relationships with preferred lenders which can offer flexible financing options depending on your individual situation.
Portfolio of Concepts
Dunkin' Donuts offers a variety of restaurant designs specifically created to thrive in different venues. Our portfolio of concepts provides a great mix of Development and Real Estate models.
Traditional Location – Full expression of the brand including stand alone and strip center locations, with or without drive thrus.
Traditional Store Concepts
Non-Traditional Location – Expressions of the brand that service a captured audience, including colleges, hotel, stadiums, medical facilities, military installations, and transportation hubs.
Non-Traditional Store Concepts
Franchise Ranking History
- Franchise 500®: #10 (2012), #15 (2011), #7 (2010), #36 (2009), #3 (2008),
- Fastest-Growing: #6 (2012), #29 (2011), #4 (2010), #6 (2009), #5 (2008),
- America's Top Global: #9 (2012), #13 (2011), #6 (2010), #31 (2009), #4 (2008),
Restaurants for Sale
If Dunkin Donuts is not offering development opportunities in the market of your choice, see "Restaurants for Sale" for restaurant franchising opportunities in your area of interest.
The Pro's and Con's
According to About.com there are some Dunkin Donut franchise Pro's and Con's:
Pros
- Name Recognition - If you can afford it, Dunkin' Donuts offers unlimited profit potential for the most astute entrepreneur.
- Competitive - Dunkin' Donuts is in the top 5 of all categories of franchises according to Entrepreneur magazine.
- Online University - The Dunkin' Donuts Online University offers numerous learning programs, courses, and resources to franchisees and crew 24 hours a day, 7 days a week.
Cons
- Candidate Profile - Becoming a Dunkin' Donuts Franchisee requires skills and resources that make this opportunity prohibitive for many investors. After you pass your criminal background check, credit check, and proof of assets check, its on to due diligence and the development of your business plan. Dunkin Donuts is looking for candidates with a net worth for 5 restaurants at a minimum of $1.5 million and $750,000 in cash reserves. If you are thinking about a partnership, go ahead, but there is one caveat; one single candidate must personally meet the financial qualifications. The start up fee is a tame $40,000 to $80,000 in contrast, and yes, if you want more units you have to expand at the rate of 5 at a time.
- Many Lawsuits - Dunkin' Donuts has been involved in many lawsuits with their franchisees. They have been involved in 10-15 times the amount of lawsuits then the average franchise.
NOTE: Although I love Dunkin Donuts, this blog post should not to be construed as an outright recommendation to become a Dunkin Donuts franchisee. As always, do your homework, conduct adequate research, talk to existing franchisees, make sure you meet the capital requirements, obtain and carefully read the Franchisor's Franchise Disclosure Agreement, and make sure franchising is what you want to do. For additional infiormation about becoming a Dunkin Donuts franchisee, contact Dunkin Donuts Franchising directly.
Courtesy of an article dated April 3, 2012 appearing in MarketWatch and an article in in Entrepreneur's Franchise Directory
Great Post
Posted by: Holidays in Malaysia | 08/28/2012 at 05:09 AM