A short time ago, the New York Times ran a story headlined,"What is it about 20-somethings?" and posed the question "Why are so many people in their 20s taking so long to grow up?" The article looked at the science behind development and put forth the theory that there may be a need for a new life stage called "emerging adulthood," which would cover the period from roughly 18 through a person's 20s. Neuroscientists are recognizing that our brains are still developing well into our 20s and, therefore, not reaching adult maturity in line with the age at which we are expected to be adults.
Because many Gen Yers fall into this age, I began to wonder if it was science or the way we raised our kids that is prolonging their arrival to adulthood? After all, many Gen Yers were raised as mini-adults with action-packed schedules by "helicopter parents" who hovered in their kids' lives and stood ready to problem solve for them long after they should have. And Gen Y is a generation that was raised with an endless sense of possibility. A majority of them agrees that eventually they will get whatever they want in life and that they will be great at something even if they don't know what that is.
Whether it's nature or nurture or some combination, another possible explanation for why so many 20-somethings are taking a long time to grow up could be that we haven't been ready for them. Maybe we as educators and employers have failed to be ready for the way they think, function and get inspired. After all, they are optimistic, tech savvy, civic-minded, chronic multi-taskers. How many colleges, universities and employers are ready for that?
This generation thrives in environments that offer interactive, collaborative experiences on a flexible schedule. Imagine how many 20-somethings that are used to multi-tasking in a multi-media environment would be happy in a traditional college setting, where your days are filled with long lectures.
The same is true for the places they work. Imagine that same 20-something finishing college and then being expected to join a company where they sit at a desk 8-10 hours a day with two weeks of vacation a year. If this cubicle existence defines "growing up," then no wonder Gen Yers are taking their time getting there. This generation is the most worldly, multi-cultural generation of our lifetime. They expect to have opportunities that serve a purpose and allow them to see the world along the way.
I am not trying to make excuses for Gen Y, but my point is they are wired differently (as will every generation forward be) and because boomers run most academic and professional institutions, we need to prepare for the future by evolving the experience today. Consider:
- How can we make higher education more adaptable to enable starting and stopping more often?
- Can we make higher education about lifelong learning instead of a series of two- and four-year degrees?
- How can we bring more active-learning experiences into both the course room and the workplace?
- How can we combine school and work with the fulfillment of a civic purpose?
- How can we provide opportunities for greater involvement in cross- border and cross-cultural work?
This generation is bigger than the boomer generation and we as academic and professional leaders have a responsibility to ready our organizations to embrace their potential ... whenever they grow up.
COMMENTARY: There is no doubt in my mind that today's millennials or twenty-somethings are "wired differently", quite literally. They are a multi-tasking and mobile communicating bunch who mostly live a digital lifestyle akin to a drug addiction. The millennial culture is tribal in nature, consisting of both small and large social groups both online and offline. If they are not online you will find them at almost any establishment that offers free WIFI or clicking away on their smartphones.
Millennials are separated from my generation by several decades and we are as different as night and day. If marketer's want to connect and engage with millennials, I say turn off the marketing message, it goes right over their heads, and turn on the "cool" instead. Marketer's need to concentrate on hitting their sensory hot buttons--the five senses of sight, hearing, touch, smell and taste. You need to bombard this social group with everything sensory. They can't seem to get enough of it, and the Internet is their playground.
So in essence, this article is mostly correct, because Millennials are still experiencing and growing, and their minds are sucking up the sensory stimulation more than my generation ever did. Sure, we had Elvis and the Beatle's, but they have Farmville, Mafia Wars and Lady Gaga. They have more media choices than we ever did. We watched TV and read books and teen magazines. They read digital books and surf the net for most of their news, information and entertainment and text message all day.
Is this good, who knows, so we just have to wait and see. I can remember our parents condemming rock-n-roll music and often turning off the TV during American Bandstand because there was a little too much touchy-feely, but we turned out to be okay, so let's give this younguns time to grow.
Courtesy of an article dated October 1, 2010 appearing in MediaPost Publications Engage:GenY
Don't know what is wrong what is rite but i know that every one has there own point of view and same goes to this one
Posted by: Mulberry Purses Outlet | 10/20/2011 at 04:07 AM